Tip - writing for maximum reader comprehension

Today I read a post entitled "Serif vs. sans-serif legibility" on a blog which claims to be a "Blog about web design & development". (I have removed the link to the blog as a favour to the blog author after his comment below, since this post is critical of the material posted).

The post had been referred to in Hacker News - one of the feed combinators that I subscribe to in my Google Reader.
The post caught my eye because it was on a topic that interested me and on which there is quite a large and solid body of scientific research and knowledge, and I wondered if the post added anything to that body of knowledge. Disappointingly, it did not, because it was a superficial, elementary and unscientific look at the subject by someone who clearly seemed to be ignorant of that body of knowledge and of either human psychology or especially of human visual perception - the latter two factors being what I would have hoped might have been burned-in to the skull of anyone involved in "web design & development". Maybe modern educational standards just don't cut the mustard.

Tip - TidyRead will save you time and cut the noise

I just started using TidyRead. A real time-saver and an aid to reading enjoyment and comprehension. I found out about it at MakeUseOf.com - here.
I use Google Reader to filter all the blogs and news sites that I like to keep in touch with, scanning the headers for items that look like they will interest me. This has automated things to the extent that it saves me considerable time/effort in visiting these sites individually from RSS feeds/bookmarks - I now have it all “delivered” via Google Reader - which presents me with a neat and uncluttered list of the feed items, with headers.

However, when I go to read the items presented in Google Reader that interest me, I am faced with something I detest: all the distracting colour splashes, logos, and general advertising noise/garbage and bad ergonomics in web design that the authors/promoters of the destination sites have decided they will force-feed to me as part of my “user experience” (a euphemism for “you will see what I dictate” used by editorial/media fascists). It’s got as bad as - if not worse than - commercial TV advertising, which is something else I detest. The media are in control of the viewer.